Complete Lion pricing guide
This is how I personally price my lions so others might do so differently. This guide assumes the lion is clean for dirty lions decrease the price by 1/3.
1GB = 1000 SB

NCLs
Regular ones only really sell when they are in heat for 10 SB each and best in bundles of at least 3 or more.
Special based NCLs and posed NCLs sell for 100-200 SB when they are in heat
NCL that come already CRBed sell for 2 GB

Cubs: lions ages 0-2

Males start at 10 SB and females start at 15 SB

Bases
NCL-Bases
Camel, Caramel, Cedar, Chocolate
Cream, Cream Darker, Cream Lighter, Dark Golden
Deep Fawn, Dove Gray, Dusty, Khaki
Lemon, Light Cream, Light Golden, Medium Golden
Mongoose, Mulberry, Oatmeal , Rosy Brown
Savannah, Sienna, Sundust, Sunflower
Wheaten, Zarafshan
Zarasa, Zarabanu, Zarin, Zer, Zivar + 0 SB

NCL-Exclusive
Asali
Dhahabi
Maziwa
Mobola + 25 SB

Common Custom Bases
Albino + 20 SB
Almond, Antler
Apricot, Auburn, Beige, Birch
Bisque, Bisquit, Black, Blonde
Bone, Brass, Bronze, Brown
Chestnut, Copper, Cremello, Dark Brown
Dark Fawn, Dark Vanilla, Deira, Dikela
Doubloon, Ducat, Dun, Dusty Rose
Eggshell, Fallow, Fawn, Ginger
Gray, Hazelnut, Henna, Isabel
Jacinthe, Linen, Liver, Luteo
Mahogany, Mauve, Obsidian, Ochre
Palomino, Pecan, Persimmon, Pewter
Redwood, Ruddy, Rust, Saffron
Sandy, Silver, Silver Gray, Sorrel
Steele, Sterling, Jet
Tan, Tawny, Titanium, Vandal
Vanilla, White, Wild Rose + 10 SB

Uncommon Custom bases
Aspen, Buttermilk, Butternut, Clear White
Gunmetal Gray, Korat,Maltese
Onyx, Rhubarb, Rufous,Russet
Sunshine, Topaz, Willow, Xanthic + 20 SB

Rare Bases Breed only
Amber, Anjeer, Argent, Ashen, Buff
Buttercream, Cameo, Champagne
Chartreux, Cocoa, Desolate, Dinar
Ebony, Finch, Flaxen, Flint, Fulvous
Goldenrod, Goridhe, Honey
Maroon, Mocha, Nacarat, Platinum
Powder, Prune, Red, Sapela, Scallop
Shedua, Slate, Snowpard, Soot
Sulphur, Sunkissed, Taupe
Tusk, Udara, Umber + 40 SB

Some more desirable bases like the following you can add + 60 SB :
Acacia, Cassis, Cimmerian, Cinnabar, Dandelion, Fiery
Frost, Noctis, Senegal, Teardrop

Special bases can vary depending on which one it is so check the TC but if you don’t want to bother just add 100 SB.

Combo Bases
Combo bases vary a lot so always check the TC but here is an estimation according to prices in March 2024. Remember clean lions are always more valuable same with low gen lions. More desirable markings (e.g. Rosettes) heighten their worth a lot especially on unusual bases.

Standart Combo Bases
Arabica 5-10 GB
Black Rose 6-13 GB
Cairngorm 1-2 GB
Citrine 6 GB
Ember 2-5 GB
Hellebore 20 GB
Madagascar 5-15 GB
Mudstone 5 GB
Qahir 100 GB
Basalt 2-10 GB
Celsian 60 GB
Ennead 50 GB
Hexaplex 5 GB
Nadir 10 GB
Ogdoad 25-60 GB
Ra 40-100 GB
Sphinx 70 GB
Styx 5-10 GB
Asiatic
Rose Gold
Gilded
Elysian

Special Criteria Combo Bases
Cloudburst 15-50 GB
Esker 4 GB
Hoarfrost 3-8 GB
Hajivu
Mistletoe
Pulsar
Rime 4 GB
Serruria 4-15 GB
Smog 30 GB
Snowflake 1-5 GB
Temporal
Witch 100-150 GB

Factor Combo Bases
Olive 70-100 GB
Soul 4-5 GB
Squall

Eyes

NCL Eyes Common
Amber, Black, Brown, Olive, Tan, Yellow
+ 0 SB

NCL Eyes Exclusive
Albinoid, Celadon, Ceramic, Chamotte, Cordovan, Glass, Glaze, Mosaic, Smalti, Terracotta, Tessera
+ 10 SB

Basic Custom Eyes
Blue, Crimson, Green, Grey, Jet, Pink, Sandy, White
+ 5 SB

Special Custom Eyes
Aqua, Bronze, Cognac, Crystal, Cucumber, Denim, Earth, Emerald, Hazel, Ice, Jade, Malachite, Mint, Paradise, Peach, Red, Saffron, Sage, Sapphire, Seafoam, Silver, Sinoper, Smoke, Sodalite, Storm, Sunburst, Sunset, Sunstone, Tyrian
+ 5 SB
Hetero Black and White, Hetero Blue and Brown, Hetero Blue and Green, Hetero Brown and Blue, Hetero Green and Blue, Hetero Green and Yellow, Hetero Jet and Red, Hetero Red and Jet, Hetero White and Black, Hetero Yellow and Green,
+ 15 SB

Event Eyes
Dove, Gem, Maroon, Pearl, Rose
Daisy, Gazania, Hyacinth, Iris
Apricot, Banana, Grape, Hetero Blue and Ice, Hetero cucumber and Saffron, Hetero Denim and Jade, Hetero Earth and intense Gold, Hetero Ice and Blue, Hetero Intense gold and Earth, Hetero Intense salt and Malachite, Hetero Jade and Denim, Hetero Malachite and Intense Salt, Hetero Saffron and Cucumber, Dawn, Galaxy, Neutron, Preon, Starshine, Stellar, Sunglow, Maneater + 20 SB
Dracanoid + 40 SB

Breed only Eyes
Burnish, Clay, Dunt, Faience, Mire, Rose Ebony, Rose Quarz,
Cosmic + 10 SB
Sectoral Amber and Ice, Sectoral Brown and Blue, Sectoral Crystal and Lavender, Sectoral Green and Blue, Sectoral Ice and Green, Sectoral Pink and Violet, Sectoral Red and Jet, Sectoral Sapphire and Albinoid, Sectoral Tyrian and Indigo, Sectoral Yellow and Green
+ 15 SB

Applicator Eyes
Amethyst, Arid, Bismuth, Carnelian, Celestite, Cloudy, Confetti, Crepuscular, Demon, Dioptase, Doom, Drongo, Eldrich, Fierce Green, Fierce Red, Fire Opal, Fog, Garnet, Indigo, Intense Blood, Intense Gold, Intense Heat, Intense Salt, Jasper, Lavender, Lehsunia, midnight, Mist, Nebula, Omen, Opal, Peacock, Peridot, Reptile, Richat, Snake, Star Ruby, Struthio, Tanzanite, Vile, Violet, Zoisite
+ 15 SB

Markings

Tier 0 + 0 SB
Tier 1 + 0 SB
Tier 2 + 5 SB
Tier 3 + 5 SB
Tier 4 (Rosettes)
1x + 500 SB, 2x + 1 GB, 3x + 2 GB, 4+ + 4 GB (but check TC)
Tier 5 + 10 SB
Tier 6 + 10 SB
Mottled Stripes + 1 GB
Hidden Markings + 0 SB

Skin
(Most people don’t care much about this and I usually wouldn’t add anything for it but here I listed some skins that may be significant enough to change the price so any that are not listed don’t add to the price)

Doubloon, Lagoon + 5 SB
Bunting, Echo, Eggshell Blue, Ink, Lilac, Plum, Quail, Sandstone, Welsummer + 10 SB
Ruffian + 15

Mane
(Again most don’t care but i listed some significant ones)

Shape
Pariah, Royal, savage, Tsavo + 5 SB
Blade, Diabolic + 5 SB
Hellraiser, Incubus + 10 SB

Colors
Algae, Anjeer, Ashen, Briar, Chartreux, Cimmerian, Fiery, Orchid, Pistachio, Slate, Copal, Marigold + 5 SB
Citrine, Elzsian, Madagascar, Serruria + 10 SB
Angelic, Ancestiral, Arctic, Ardor, Astral, atlas, Aufeis, Ayalea, Blaying, Bloodstone, Blue Poinsettia, Cherry Blossom, Clodburst, Cotton Candy, Demonic, Divine, Flamingo, Fuchsia, Glacial, Green, Hematite, Hibiscus, Infernal, Kunzite, Labarodite, Merlot, Moss Agate, Murk, Phantom, Rhodonite, Rough Ruby, Shard, Water Hyacinth + 15 SB

Mutations
Choose the pricier options for clean lower gen lions but always check TC for muties!
Generation
G1 + 2 GB
G2 + 1 GB
G3 + 500 SB
G4+ + 0 SB

Non-Lethal
Achromia + 1 GB
Blind + 2 GB
Bobbed Tail + 500 SB
Clawless + 1 GB
Dorsal Fur + 2 GB
Double Uterus + 90-120 GB
Dwarfism + 10-30 GB
Eyeless + 2 GB
Folded Ears + 500 SB
Leopons + 100-200 GB
Maneless + 200 SB
Melanism + 1 GB
Overgrown Claws/Teeth/Fur + 500 SB
Overgrown Tongue + 2 SB
Patches + 1-10 GB
Piebald + 1-15 GB
Polycaudal + 1 GB
Primal + 1-5 GB
Felis + 10-15 GB
Ferus + 15-25 GB
Smilus + 10-15
Primal Fangs + 400-800 SB
Tailless + 500 SB
Toothless + 500 SB
Tigons + 100-200 GB

Lethal
Cleft Palate + 600-900 GB
Conjoined + 250-400 GB
Cyclopia + 80-200 GB
Deaf + 30-50 GB
Extra Limbs + 200-120 GB
Harlequin Ichytosis + 100-250 GB
Limpomatosis + 300-400 GB
Sirenomelia + 200-250
Two Heads + 300-400

This guide is still a work in progress so feedback is very welcome